Real Estate Tools for the Modern Realtor

realtor lead generation tools

Becoming a modern realtor is as simple as embracing the latest online real estate tools, many of which are completely free. It’s never been easier to reach more people with less effort

Technology is moving fast and that’s a good thing. Tools to help us become more efficient at our job are getting better and easier to use every day.

Here are some of the tools that we use to expand our client list, to bolster our listings, and to increase the efficacy of our marketing budgets. We think you’ll love them, too. If all this looks intimidating, remember that A) you don’t have to use every single one of these real estate tools and B) there are easy “how-to” videos on YouTube that can guide the most tech-averse novice through any of these programs and websites.

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A Guide to Facebook Marketing for Real Estate Agents

Facebook marketing for real estate agents doesn’t have to be hard, and it doesn’t have to take up all of your time.

With over 2.4 billion monthly users — a stat that grows every quarter without slowing down — Facebook continues to be a juggernaut. Of these 2.4 billion, 1.6 billion check in every day. This is not a market any real estate agent can ignore.

So, how do we get started? We’re going to help you through the basics of Facebook ads, how to get the most out of Facebook’s data collection tools, how to create images and videos that will connect, and how to use quality content to drive leads.

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