Lead Generation Idea Fridays
A weekly series on a real estate lead generation idea to try.
Giveaways are a great way to connect with local people and generate leads at the same time. Before getting into it though it’s worth to note that doing a giveaway costs money and should be looked at for the long term gain. Think about this as a tactic to help you increase your sphere of influence, not a tactic for immediate ROI.
The leads you get from a giveaway for the most part (luck happens) are not going to be from people who are looking to buy or sell right away. If you nurture them over time and build real relationships with them though they could turn into a steady supply of referrals and buyers/sellers.