Sadly, backlinks are still the #1 ranking factor from Google when trying to rank higher in organic searches. Google likes to tell us that ‘content is king’ and it’s true to an extent — SEO and content marketing have never been more important. Great content also naturally gets backlinks and also has various other ranking signals that helps you rank well. Still backlinks are the most powerful metric for realtors to rank higher for (SEO) searches.
We analyzed over 100 real estate websites who were ranking on the front page of Google search and identified the top sources of their backlinks.
Keywords were for “City Real Estate Agent” or “City Realtor.”
One side note – most of them are ranking highly because they’re also a business listing. If you don’t have your real estate listed as a business listing you should look into that right away.
Great Backlinks For Realtors:
(Potentially high value ones in bold)