All businesses revolve around their customers. This is especially true in the real estate vertical. The relationship you have with your clients is both close and hopefully long lasting. In order for this relationship to flourish and for you to continue to build your business, you need to maintain accurate customer records. This is accomplished with finding the right CRM Software for your needs.
Without further ado, below is a list of the top 5 real estate CRM’s for 2017.
Pipedrive
Pipedrive is focused on the sales pipeline and has therefore become a great option for real estate agencies. It provides a visual representation of your sales pipeline which allows you to stay on top of not only important conversations but also property evaluations, scheduled showings etc.
This cloud-based platform is super easy to customize with dashboards, filters, reports and more. The sales pipeline also makes prioritizing easier by displaying your properties and contacts according to what stage of the sales process they are in. Task management and scheduling is made easier because deals can be viewed in a timeline layout. Real estate agents really like it because it is easy to use while shuffling between properties.
ProsperWorks CRM Software
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ProsperWorks is a cloud-based CRM tool that does a great job of giving users a thorough look at their customers. The program works for pretty much every industry and has really grown a following in the real estate world.
They have lots of key features including lead tracking, email integration and opportunity management to name a few. Your client data is saved automatically and every time you send out an email, it gets stored within that contact’s portfolio. The system will also profile all your interactions so that you know when you last contacted your client.
With the email integration feature all your tasks can be seen in Gmail, and the opportunity management feature has a drag-and-drop functionality that allows users to visualize and oversee their sales pipelines
Contactually
Contactually provides a lot of great features to help you remain engaged with your network. Once you categorize your key contacts into Buckets, you are hands off and the software does the rest. No longer will you have to think about who to follow up with and when. Everything is at your fingertips. Your follow-ups will be like clockwork and long gone will be the days of missed connections and endless cold calls. You will end up with better relationships and more business.
Top Producer CRM
Top Producer has been one of the top used real estate CRM systems since the concept came out. They’ve managed to become a favorite because they are consistently coming up with new features to add to their product. They have several integrations with lead capture sources like Trulia, Zillow, Boomtown, and Realtor.com. Their instant lead alerts are synced directly with your smartphone. They even go as far as to provide you with specific action plans to send immediate responses to your leads. Another cool feature is their contextual coaching. It provides you with topic suggestions to discuss with your clients when you follow up with them.
Wise Agent
Known as one of the most recommended CRM in the industry, Wise Agent was designed specifically for real estate agents and brokers. Some of its key features include time management and contact tools, transaction management, marketing tools, unlimited document storage, lead tracking, free training, and 24/7 support. The software is updated on a regular basis, and new features and functionality are added in each release.
Did we miss any real estate CRM’s ?
Leave a comment below!
Great write up Andrew! I’ve seen others…but you get straight to the point and that’s awesome! I’ll be sure to share your Blog and other posts with my Twitter followers.
Cheers from NYC Manhattan brother,
Marty Morua
I have seen many other real estate blog but your blog is best. It is straight forward and point to point. Here is every point about real estate is mention